Last year we raised over £24.1m for 928 charities, and this campaign is set to be our biggest yet, with over 1000 charities participating!
The current economic climate means that charities are facing a triple whammy of increased demand, increased costs and fundraising challenges. They are needed now more than ever, and we would love your help in promoting the campaign.
What you could do:
Email/Newsletters - tell your audience about the campaign and encourage them to donate between midday on 29 November - 6 December. Remember, donations will be doubled!
Social media posts - using the #ChristmasChallenge22. Post your own content or share ours on Twitter, Facebook, Instagram and LinkedIn.
Link to the Christmas Challenge page from your own website
Something else? You may well have other ideas too, which we would love to discuss!
When to share/promote:
We’re promoting the campaign more and more as we get closer to the launch day. We are keen to make as much noise during the week of the campaign, particularly on launch day, 29th November.
Assets we have available for you to use:
Our campaign video - feat celebrities such as Judi Dench, Joe Lycett, Nick Knowles and many more!
Social asset (attached) or re-post from Big Give’s channels.