Helping organisations
Improving peoples lives
01597 822 191

Planning For the Future

Planning is an essential part of successful fundraising. Creating a funding strategy is a practical way to help your organisation plan its future funding activities. The strategy should be closely linked to your business plan as the funding strategy will identify how you will get the resources to carry out the work of the business plan. Funding strategies will also help you coordinate your fundraising effort so that the most appropriate sources of funding are applied to your different activities.

What should a Funding Strategy contain?

There are no hard and fast rules, but the following headings cover the range of subjects that your strategy should include:

Introduction - to include the purpose of the plan and summaries your current aims and objectives.

Case for support - Identify your unique selling point and demonstate why your work should be supported and what needs are you meeting?

Financial Overview - give a review of the current and historical financial situation including details of where current and previous funding comes from. This is particularly useful to see how dependent you are on different funding sources.

Future financial requirements - Identify what activities you are wanting to carry out and the resources needed to do this. Identify any funding already secured or applied for.

Funding opportunities - Identify all the funding options open to your organisation and assess them in terms of time and resources to develop, potential to generate income, how appropriate they are to your organisation, who could take them forward, what other benefits would the activity have (such as raising profile). Identify any barriers you are likely to encounter.

Resources - Relate funding opportunities to the activities you are undertaking. Which source of funding can be used for which activity. Some funding sources may be best suited to fund 'core' activities others will be more suitable for project funding.

Timetable - Set a realistic timetable with milestones, but be careful not to do too much at once.

Monitoring and evaluation - Identify how the plan will be monitored (and by who) for progress and evaluated for effectiveness.

Funding strategy template

Core Funding Strategies

Obtaining funding to cover core costs such as salaries, rent and utilities is a common challenge. This Guidance Note from Bond provides a step by step guide to developing a core funding strategy. 

Bond website



join PAVO

All voluntary organisations and community groups in Powys are invited to become members of PAVO. Membership is Free ... find out more

@PAVO Tweets @PAVOTweets

Great advice. Please also feel free to contact PAVO's @PowysConnectors…

POWYS WAR MEMORIALS PROJECT - GRANTS AVAILABLE up to £5,000 available to repair or restore World War 1 memorials in……

Brecon Rotary Community Chest Small Grants Scheme for local charities & other organisations supporting community li……

Click to search for community and voluntary organisations within Powys

Powys Voluntary Sector

Find information here about the 4,000+ voluntary organisations in Powys including how to access the Info-engine database


PAVO provides training courses on all aspects of running community groups and voluntary organisations ... find out more

Powys Transport Training Agency provides transport related training courses and information ... find out more

Powys Mental Health Team

The Powys Mental Health Team provides information, support, representation networks, advice and training to the Third Sector on any aspect of mental health services in Powys ... find out more

Children and Young People

A network for organisations and groups who support, help, play and work with children, young people and their families, helping them to share good practice, work together and link to the CYP Partnership ... find out more

Health, Social Care & Wellbeing

Have your say and keep informed about how the Third Sector contributes to Health and Social Care services in Powys ... find out more

Community Transport

Community Transport meets the transport needs of communities where these needs are not or cannot be adequately met by public and/or commercial transport ... find out more

Community Development

PAVO's team of Development Officers can provide you with practical support to help develop your community group or voluntary group and its activities ... find out more

Click here to tell us what you think of our services
Third Sector Support Wales
PAVO is a member of Third Sector Support Wales